The following was originally posted on Newsarama.com:
NRAMA: With the end of Civil War one week away, eyes are obviously starting to turn towards other upcoming events within the Marvel Universe in the coming months. As far as information that's out has revealed, Planet Hulk leads into summer, and then the X-Men crossover event... what are the respective scopes of those events? How many ancillary specials or minis will we see, say, compared to Civil War?
JQ: I think you meant to say, World War Hulk.
World War Hulk’s crossover title list will be revealed next Friday at the New York Comic Con.
You gonna be there, I hear it’s supposed to be a big thing [laughs].
What I can tell you is that it’s one third the number of titles of Civil War and about a half of what House Of M’s title count, so for a big event, it’s pretty contained.
As for the X-event, as of this moment, it’s completely self-contained within the X-titles.
NRAMA: With both Planet Hulk and the X-event, (does it have a name?) are…
JQ: World War Hulk!
NRAMA: Oh yeah, sorry. With both World War Hulk and the X-event, (does it have a name?) are…the "reigns" tighter, that is, that chances of Civil War-size delays are being minimized? If so, how
JQ: We certainly think so and we believe it will all go off without a hitch, but you can never foresee if the train is going to fall of the tracks this far into the game. Johnny Jr. is already working on issue #1 and Greg Pak has written ahead so we’re looking good so far. The X-event, which is named but we haven’t publicly said what it is yet, is still in the writing stages, but that happens much later in the year so we’re still within the comfortable buffer zone. But yes, we always take steps to give these big stories a fighting chance to come out on time and we hope to maintain that.
NRAMA: Joe – speaking of World War Hulk (got is right that time), we're seeing a lot of "war" in comics these days, not soldiers and "True Tales of the Battlefield, obviously, but "war" in titles - Civil WAR, World WAR Hulk, and now, from DC, World WAR III - all major events, all flashing the word “war”. Just a coincidence of titling and marketing, a close tie/reflection to the zeitgeist that we're all living in? In any case - it's a popular title for big things these days...
JQ: It is interesting and yes, I’m sure it has much to do with the zeitgeist of today, which by the way is also the very same zeitgeist that has made the word “zeitgeist” so prevalent a part of our vocabulary. I mean, don’t you think the current zeitgeist is responsible for our over use of the word “zeitgeist?” I never heard it overused like this in the previous zeitgeist. [laughs].
I believe “juxtaposed” was last zeitgeist’s word.
Let me add that the word “war” has been part of the marvel fabric since Secret Wars, so there is some precedence within Marvel for our use of the word in out events. It’s kind of like the word “Crisis” is synonymous with DC.
NRAMA: Speaking of which then, thoughts about a “war” event from DC after and before your “war” events?
JQ: Are you referring to DC’s announcing their “World War” thing after Civil War’s success and a several months after our announcing our next big storyline, World War Hulk? It’s all cool, it’s just a name and I don’t think anyone will be confusing or mistaking their event with what we just did or will be doing.
That said, I guess no one can ever complain or throw accusations about our Identity Disc mini series from several years back anymore.
Q: “superhulkman” - I realize that there have been questions relating to Jeph Loeb's work since coming back to Marvel, but can you please tell us more about the new Hulk project that Mr. Loeb and Mr. McGuinness will work on please? I only ask, because it was mentioned in the article talking about their Ultimates 4 run and there would also be a Hulk project. I love Marvel, Jeph Loeb's work, and Hulk and Wolverine rule!!!
JQ: Why don’t we ask the Loebmesiter and see what he has to say.
JEPH LOEB: It's a little too early to talk about, superhulkman, but let's just say it's going to make World War Hulk look like a Sunday picnic with Grandma! McGuinness came to Marvel with one thing in mind -- to reestablish the Hulk as "The Strongest There Is" -- in any Universe!
JQ: Ah. Mssr. Loeb does have the gift for hyperbole, while I don’t doubt that his and McG’s Hulk will rock, World War Hulk is going to be pretty darn amazing and will certainly raise the bar and make their job harder [laughs].
Note to self: make sure Loeb drinks the Kool-Aid.
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